THE 90-DAY PROGRAMME
ONE-TO-ONE WITH GORDON MACARDLEFOR OWNER-MANAGED BUSINESSES
The Commercial
Growth Reset.
A focused engagement to bring clarity, structure and better commercial outcomes to your business.
30 minutes · Free of charge · A clear starting point
THE STARTING POINT
STEP OUT OF REACTIVE MODEMake the business
work better for you.
Busy doesn’t always mean properly rewarded.
The Commercial Growth Reset is designed for owner-managed businesses that want to step out of reactive mode and put clear commercial foundations in place.
Over 90 days, we work together to simplify how your business makes money, improve decision-making and create a more controlled and sustainable way of operating.
Doing the work.
Feeling under-rewarded.
Your turnover is reasonable, but the return doesn’t reflect the effort involved.
Ready for clearer pricing.
You want stronger margins and greater confidence in what you charge.
Open to better choices.
You’re willing to review how you decide which work to take on.
Practical guidance matters.
You value straightforward conversations and commercial structure you can use.
HOW THE RESET WORKS
THREE CONNECTED PHASESClarity first.
Then deliberate progress.
Explore each phase to see where we focus and what it is designed to give you.
01 / THE COMMERCIAL GROWTH RESET
Commercial clarity
We start by getting clear on your numbers and your reality.
Clear pricing direction and a realistic commercial baseline.
- 01
What work makes money
- 02
Where profit is being diluted
- 03
What your business needs to earn to support you properly
02 / THE COMMERCIAL GROWTH RESET
Work selection & pipeline
Next, we focus on how work enters the business.
Less chasing, better fit work and improved control.
- 01
Clarifying the type of work you want more of
- 02
Putting simple structure around your pipeline
- 03
Making decisions easier and more consistent
03 / THE COMMERCIAL GROWTH RESET
Delivery & discipline
Finally, we focus on making sure the work you do keeps its value.
Better margins, less frustration and more consistency.
- 01
Scope and pricing discipline
- 02
Simple delivery structure
- 03
A manageable review rhythm
Structured working sessions. Practical focus. Clear actions between sessions.
FORMAT & OUTCOMES
BUILT FOR A REAL BUSINESSBuilt around running
a real business.
Six structured one-to-one working sessions over 90 days, with a practical focus grounded in your business.
Clear actions between sessions help turn the conversations into progress.
What you’ll have at the end
Clearer pricingGreater confidence around the value of your work.
A more selective approachBetter control over the work you pursue and accept.
Simple commercial structureA way of working you can maintain.
Less stress. Better return.A more controlled approach to effort and financial reward.
THE INVESTMENT
CHOOSE THE RIGHT LEVEL OF SUPPORTA clear commitment.
A practical way forward.
Start with a free Clarity Session to talk through your situation and decide together what makes sense.
Clarity, structure
and practical guidance.
Six structured one-to-one working sessions over 90 days, with clear actions between sessions.
Direct consultancy.
Work done with you.
Direct consultancy with work done as part of the engagement. Start with a Clarity Session to discuss your business and the support you need.
Optional ongoing support is available following completion.
YOUR NEXT STEP
A CONVERSATION WITH GORDONStart with clarity.
Choose your next step.
Talk through your situation and decide together whether working with me makes sense.
What happens in a Clarity Session?
- 01
Talk about where your business is at.
- 02
Explore what would help most right now.
- 03
Decide together whether the work is a good fit.
Clarity SessionWITH GORDON MACARDLE Business Growth Specialist